Historically, the difference between the two are black and white with Cinematography delivering superior quality via film and Videography on the other hand shot lesser quality on lesser quality equipment.

Various types of videos are being produced with 59% of businesses investing in explainer videos while 78% of businesses are pushing their content through websites and 72% also push video content out via their social media platforms.

Sun Tan Honey Farm using video to promote and increase thier business on Social Media.